Today, buying a
business email list such as CEO Email Lists, CFO Email Lists, CMO Email Lists that delivers the right information at the right time is
indeed a challenging task. In the recent times, the number of email list
providers has increased enormously, making it difficult for businesses to
decide whom they should choose. But among these vendors, finding the one who
has relevant and updated database is what matters.
Everyone provider
claims to provide quality email addresses, but most of them prove to be vague,
offering you outdated and incomplete data that makes your business vulnerable
to failures and causes unnecessary wastage of your money.
While choosing
the source of an email list, you have to be very careful and alert so that
anyone doesn't fool you. In the market, some companies who will offer you 100
percent accurate data, making big promises.
Let us tell you,
beware of such fake people. No one in the industry can guarantee you to deliver
an entire bunch of factual data.
So, before
purchasing an email list, keep in mind the following six rules that will
prevent you from being fooled.
Talk to a Sales Personnel
Before buying the
list from a provider, try to speak to them directly. If you are not able to
come in contact with them, then remember there is something fishy about it. The
company should be transparent to you and should be available to answer your
queries anytime.
Don't Go for Generic Email Addresses
When you send an
email, you target a particular person, not the company in general because by
doing so your message gets unnoticed. If the provider you have hired for the
list gives you a database containing generic email addresses like info@abc.com,
then it's indicative of the fact that they don't have a researched database,
and you should avoid them. They have just compiled the list by surfing the
internet with no extra effort put into it. A genuine provider will provide you
a business email list that will have contact details of individuals such as
C-level executives and other decision makers.
Look for High Delivery Rate
Make sure that
the source of email addresses you are opting for ensures high delivery rate.
The list you buy may contain bad or wrong email addresses then ISPs will block
even the other good-deliverable email addresses or divert them to SPAM box,
making your campaign useless. You need to demand a 90 plus delivery rate from
the provider to ensure that your emails are not blocked in the long run.
Request Money Refund Guarantee
Some sellers
promise to send you free email addresses to compensate for your those emails
that got blocked or diverted to the spam box. But such offers will not meet
your purpose. If once they can provide incorrect email address there are high
chances that the free data they provide you can also be of poor quality again.
So, it's better not to take chances. Select a seller who gives money refund
guarantee.
Ask for Full Contact Details
Having the full
name and the direct emails address of the email recipient is crucial for your
business. Without accurate information, you cannot shoot in the dark which
means you cannot target the right customer you want to reach. So, request the
email list provider to give you complete details.
Call to Verify the List
Once you get a
sample file of email addresses from the seller, make a random selection of any
contact number and give them a call to check the validity of the data presented
to you. And to do so, you need to have phone numbers for every record on the
list. If the seller doesn't give these details, then don't buy from them.
There are many to
impress you with exclusive promises but when you are purchasing an email list
look for quality and authenticity. Don't fall prey to frauds who will take away
your money and leave you with a list of no use.
Keep your
analytical eyes open and then decide whom you can trust.
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